Recker, Jan C. ORCID: 0000-0002-2072-5792 and Rosemann, Michael (2015). Systemic ideation: A playbook for creating innovative ideas more consciously. 360 ° - the business transformation journal (13). pp. 34-45. Basel: Business Transformation Academy.

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Link to the document: https://eprints.qut.edu.au/85884/

Abstract

When looking for innovative ideas, we all wish we were Larry Page or Mark Zuckerberg with the "next big thing". However, not all companies have geniuses like them, nor do they need them. What is needed is a systemic approach for consciously developing ideas.

Item Type: Journal Article
Creators:
CreatorsEmailORCID
Recker, Jan C.UNSPECIFIEDorcid.org/0000-0002-2072-5792
Rosemann, MichaelUNSPECIFIEDUNSPECIFIED
URN: urn:nbn:de:hbz:38-87502
Journal or Publication Title: 360 ° - the business transformation journal
Publisher: Business Transformation Academy
Number: 13
Subjects: Data processing Computer science
Management and auxiliary services
Uncontrolled Keywords:
KeywordsLanguage
systemic ideationEnglish
innovationEnglish
innovation managementEnglish
derivationEnglish
utilizationEnglish
Faculty: Faculty of Management, Economy and Social Sciences
Divisions: Faculty of Management, Economy and Social Sciences > Cologne Institute for Information Systems (CIIS)
Language: English
Date: July 2015
Related URLs:
Place of Publication: Basel
Refereed: Yes
Page Range: pp. 34-45
URI: http://kups.ub.uni-koeln.de/id/eprint/8750

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