Universität zu Köln

Recker, Jan C. ORCID: 0000-0002-2072-5792 and Rosemann, Michael (2015). Systemic ideation: A playbook for creating innovative ideas more consciously. 360 ° - the business transformation journal (13). pp. 34-45. Basel: Business Transformation Academy.

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Abstract

When looking for innovative ideas, we all wish we were Larry Page or Mark Zuckerberg with the "next big thing". However, not all companies have geniuses like them, nor do they need them. What is needed is a systemic approach for consciously developing ideas.

Item Type:	Journal Article
Creators:	Creators Email ORCID ORCID Put Code Recker, Jan C. UNSPECIFIED orcid.org/0000-0002-2072-5792 UNSPECIFIED Rosemann, Michael UNSPECIFIED UNSPECIFIED UNSPECIFIED
URN:	urn:nbn:de:hbz:38-87502
Journal or Publication Title:	360 ° - the business transformation journal
Number:	13
Page Range:	pp. 34-45
Date:	July 2015
Publisher:	Business Transformation Academy
Place of Publication:	Basel
Language:	English
Faculty:	Faculty of Management, Economy and Social Sciences
Divisions:	Weitere Institute, Arbeits- und Forschungsgruppen > Cologne Institute for Information Systems (CIIS) Faculty of Management, Economics and Social Sciences > Business Administration > Information Systems > Professur für Wirtschaftsinformatik und Systementwicklung
Subjects:	Data processing Computer science Management and auxiliary services
Uncontrolled Keywords:	Keywords Language systemic ideation English innovation English innovation management English derivation English utilization English
Related URLs:	Publication
Refereed:	Yes
URI:	http://kups.ub.uni-koeln.de/id/eprint/8750