Schneider, Iris K. ORCID: 0000-0003-0915-0809, van Harreveld, Frenk, Rotteveel, Mark, Topolinski, Sascha ORCID: 0000-0001-9295-3463, van der Pligt, Joop, Schwarz, Norbert ORCID: 0000-0002-8868-7067 and Koole, Sander L. (2015). The path of ambivalence: tracing the pull of opposing evaluations using mouse trajectories. Front. Psychol., 6. LAUSANNE: FRONTIERS MEDIA SA. ISSN 1664-1078

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Abstract

Ambivalence refers to a psychological conflict between opposing evaluations, often experienced as being torn between alternatives. This dynamic aspect of ambivalence is hard to capture with outcome-focused measures, such as response times or self-report. To gain more insight into ambivalence as it unfolds, the current work uses an embodied measure of pull, drawing on research in dynamic systems. In three studies, using different materials, we tracked people's mouse movements as they chose between negative and positive evaluations of attitude objects. When participants evaluated ambivalent attitude objects, their mouse trajectories showed more pull of the non-chosen evaluative option than when they evaluated univalent attitude objects, revealing that participants were literally torn between the two opposing evaluations. We address the relationship of this dynamic measure to response time and self-reports of ambivalence and discuss implications and avenues for future research.

Item Type: Journal Article
Creators:
CreatorsEmailORCIDORCID Put Code
Schneider, Iris K.UNSPECIFIEDorcid.org/0000-0003-0915-0809UNSPECIFIED
van Harreveld, FrenkUNSPECIFIEDUNSPECIFIEDUNSPECIFIED
Rotteveel, MarkUNSPECIFIEDUNSPECIFIEDUNSPECIFIED
Topolinski, SaschaUNSPECIFIEDorcid.org/0000-0001-9295-3463UNSPECIFIED
van der Pligt, JoopUNSPECIFIEDUNSPECIFIEDUNSPECIFIED
Schwarz, NorbertUNSPECIFIEDorcid.org/0000-0002-8868-7067UNSPECIFIED
Koole, Sander L.UNSPECIFIEDUNSPECIFIEDUNSPECIFIED
URN: urn:nbn:de:hbz:38-398763
DOI: 10.3389/fpsyg.2015.00996
Journal or Publication Title: Front. Psychol.
Volume: 6
Date: 2015
Publisher: FRONTIERS MEDIA SA
Place of Publication: LAUSANNE
ISSN: 1664-1078
Language: English
Faculty: Faculty of Human Sciences
Faculty of Management, Economy and Social Sciences
Divisions: Faculty of Human Sciences > Department Psychologie
Center of Excellence C-SEB
Subjects: Psychology
Uncontrolled Keywords:
KeywordsLanguage
ATTITUDINAL AMBIVALENCE; EMOTIONAL AMBIVALENCE; ACTIVATION; INTENTION; INCONSISTENCY; DISCOMFORT; CONFLICT; BEHAVIOR; HAND; MINDMultiple languages
Psychology, MultidisciplinaryMultiple languages
Refereed: Yes
URI: http://kups.ub.uni-koeln.de/id/eprint/39876

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