Kaspar, Kai ORCID: 0000-0002-5092-6798 and Fuchs, Lisa Anna Marie (2021). Who Likes What Kind of News? The Relationship Between Characteristics of Media Consumers and News Interest. SAGE Open, 11 (1). THOUSAND OAKS: SAGE PUBLICATIONS INC. ISSN 2158-2440

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Abstract

Stimulated by the uses-and-gratification approach, this study examined the joint relation of several consumer characteristics to news interest. In total, 1,546 German-speaking participants rated their interest in 15 major news categories and several personal characteristics, including gender, age, the Big Five personality traits, self-esteem, as well as general positive and negative affect. Regression analyses examined the amount of interindividual variance in news interest that can be explained by this set of consumer characteristics. Overall, the amount of explained variance differed remarkably across news categories, ranging from 4% for entertainment-related news to 25% for news about technology. The most powerful explaining variables were participants' gender, age, openness to experiences, and their amount of general positive affect. The results suggest that news interest should be defined and operationalized as a concept with multiple facets covering a huge range of content. Also, the results are important for media producers and journalists with respect to the conflict between increased need gratification of consumers and information filtering via personalized news content.

Item Type: Journal Article
Creators:
CreatorsEmailORCIDORCID Put Code
Kaspar, KaiUNSPECIFIEDorcid.org/0000-0002-5092-6798UNSPECIFIED
Fuchs, Lisa Anna MarieUNSPECIFIEDUNSPECIFIEDUNSPECIFIED
URN: urn:nbn:de:hbz:38-567027
DOI: 10.1177/21582440211003089
Journal or Publication Title: SAGE Open
Volume: 11
Number: 1
Date: 2021
Publisher: SAGE PUBLICATIONS INC
Place of Publication: THOUSAND OAKS
ISSN: 2158-2440
Language: English
Faculty: Faculty of Human Sciences
Divisions: Faculty of Human Sciences > Department Psychologie
Weitere Institute, Arbeits- und Forschungsgruppen > Interdisziplinäres Zentrum für empirische LehrerInnen- und Unterrichtsforschung (IZeF)
Subjects: Psychology
Uncontrolled Keywords:
KeywordsLanguage
ATTITUDE-BEHAVIOR CONSISTENCY; GENDER-DIFFERENCES; SELECTIVE EXPOSURE; PERSONALITY-TRAITS; AGE-DIFFERENCES; NEGATIVE AFFECT; ECHO CHAMBERS; SELF-ESTEEM; USE DIVIDE; REGRESSIONMultiple languages
Social Sciences, InterdisciplinaryMultiple languages
Refereed: Yes
URI: http://kups.ub.uni-koeln.de/id/eprint/56702

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