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Journal Article
Bekk, Magdalena 
ORCID: 0000-0003-4685-4397, Eppmann, Rene ORCID: 0000-0002-5499-5192, Klein, Kristina ORCID: 0000-0002-2876-7671 and Völckner, Franziska ORCID: 0000-0003-4835-6199
(2022).
All that glitters is not gold: An investigation into the undesired effects of gamification and how to mitigate them through gamification design.
International Journal of Research in Marketing, 39 (4).
pp. 1059-1081.
Elsevier ScienceDirekt.
ISSN 0167-8116