Universität zu Köln

Wilmink-Thomas, Aaron ORCID: 0000-0002-1869-152X (2021). Greening Of Open-Air Festivals: Drivers And Barriers Of Selected Music Festivals In Europe. Masters thesis, Universität zu Köln.

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Abstract

This thesis follows the Mair & Jago (2010) model of drivers and barriers, adapted for open-air music festivals by Mair & Laing (2012), to examine motivating and hindering factors for festivals to become more environmentally sustainable. This thesis uses guideline-based, semi-structured qualitative interviews with six European open-air music festivals to assess drivers, barriers, and catalysts. Main findings largely confirm some previously found items: Drivers include strong personal/organisational ethos including a desire to educate the audience, competitive advantage strategies including differentiation and eco-efficiency, and external pressures, for example, in the form of regulations. The drivers moreover indicate that environmental sustainability increasingly becomes a hygiene factor for festivals. Barriers to greening were more multi-faceted, from lack of resources such as money, time, and personnel, to lack of sustainable suppliers, organizational/structural barriers, and lack of control over patron behaviour. Compared to earlier studies assessing drivers & barriers, my findings suggest that catalysts such as cooperation & networks, communication, culture, audience behaviour, and good data monitoring systems have become significantly more important for the process of greening. Additional insights into the effects of the global pandemic suggest an ambivalence, with a surplus of times to rethink festival operations as the most significant factor while slightly forfeiting strategic priority in light of hygiene regulations.

Item Type:	Thesis (Masters thesis)
Translated title:	Title Language UNSPECIFIED German
Creators:	Creators Email ORCID ORCID Put Code Wilmink-Thomas, Aaron aaron.wilmink@gmx.de orcid.org/0000-0002-1869-152X UNSPECIFIED
URN:	urn:nbn:de:hbz:38-548975
Date:	30 October 2021
Place of Publication:	Köln
Language:	English
Faculty:	Faculty of Arts and Humanities
Divisions:	Unspecified
Subjects:	Generalities, Science Social sciences Natural sciences and mathematics Management and auxiliary services Civic and landscape art Music
Uncontrolled Keywords:	Keywords Language Sustainability English Green English Greening English Environment English Festival English Festivals English Open-Air English Music English Event English Environmental English Sustainable English Drivers English Barriers English Mair & Jago Model English Mair and Jago Model English Catalyst English Motivator English Obstacle English Open Air English Musik German Festival German Greenfield English Nachhaltigkeit German Nachhaltig German Umwelt German Musikfestival German Qualtitative English Interviews English Semi-structured English Guideline-based English Qualitative Inhaltsanalyse German Hygiene Factor English Competitive English
Date of oral exam:	18 January 2022
Referee:	Name Academic Title Bierwirth, Anja UNSPECIFIED Kuiper, Gerda Dr.
Refereed:	Yes
URI:	http://kups.ub.uni-koeln.de/id/eprint/54897