Spann, Martin, Fischer, Marc 
ORCID: 0000-0002-9012-2292 and Tellis, Gerard J.
(2015).
Skimming or Penetration? Strategic Dynamic Pricing for New Products.
Management science: Journal of the Institute for Operations Research and the Management Sciences, 34 (2).
pp. 235-249.
INFORMS.
ISSN 1526-5501
Official URL: https://www.jstor.org/stable/24544960?seq=1
| Item Type: | Article |
| Creators: | Creators Email ORCID ORCID Put Code Spann, Martin UNSPECIFIED UNSPECIFIED UNSPECIFIED Tellis, Gerard J. UNSPECIFIED UNSPECIFIED UNSPECIFIED |
| URN: | urn:nbn:de:hbz:38-751689 |
| Journal or Publication Title: | Management science: Journal of the Institute for Operations Research and the Management Sciences |
| Volume: | 34 |
| Number: | 2 |
| Page Range: | pp. 235-249 |
| Date: | 2015 |
| Publisher: | INFORMS |
| ISSN: | 1526-5501 |
| Language: | English |
| Faculty: | Faculty of Management, Economy and Social Sciences |
| Divisions: | Faculty of Management, Economics and Social Sciences > Business Administration > Marketing > Professorship for Business Administration, Marketing and Market Research |
| Subjects: | Economics |
| Refereed: | Yes |
| URI: | http://kups.ub.uni-koeln.de/id/eprint/75168 |
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