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Number of items: 3.

Journal Article

Ahn, Jongchang ORCID: 0000-0003-1807-035X, Ma, Kyungran, Lee, Ook and Sura, Suaini (2017). Do big data support TV viewing rate forecasting? A case study of a Korean TV drama. Inf. Syst. Front., 19 (2). S. 411 - 421. DORDRECHT: SPRINGER. ISSN 1572-9419

Ma, Alice Kyoungran and Ahn, Jongchang (2019). The Correlation between Online Comments before Broadcasting and Television Content Viewers' Behavior Pattern: The Anchoring Effect Perspective. KSII Trans. Internet Inf. Syst., 13 (6). S. 3023 - 3037. GANGNAM-GU: KSII-KOR SOC INTERNET INFORMATION. ISSN 1976-7277

Ma, Alice Kyoungran, Kim, Takhun and Ahn, Jongchang (2019). A Study on the Media Consumers' Behavior Related to Online Communications: Behavioral Economics Perspective. KSII Trans. Internet Inf. Syst., 13 (5). S. 2491 - 2509. GANGNAM-GU: KSII-KOR SOC INTERNET INFORMATION. ISSN 1976-7277

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