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Number of items: 2.
2022
Gattermann-Itschert, Theresa and Thonemann, Ulrich W. (2022). Proactive customer retention management in a non-contractual B2B setting based on churn prediction with random forests. Ind. Mark. Manage., 107. S. 134 - 148. NEW YORK: ELSEVIER SCIENCE INC. ISSN 1873-2062
2021
Gattermann-Itschert, Theresa 
ORCID: 0000-0002-9202-1495 and Thonemann, Ulrich W.
(2021).
How training on multiple time slices improves performance in churn prediction.
Eur. J. Oper. Res., 295 (2).
S. 664 - 675.
AMSTERDAM:
ELSEVIER.
ISSN 1872-6860