Scholdra, Thomas P., Wichmann, Julian R. K., Eisenbeiss, Maik ORCID: 0000-0002-0859-3512 and Reinartz, Werner J. (2022). Households Under Economic Change: How Micro- and Macroeconomic Conditions Shape Grocery Shopping Behavior. J. Mark., 86 (4). S. 95 - 118. THOUSAND OAKS: SAGE PUBLICATIONS INC. ISSN 1547-7185

Eisenbeiss, Maik ORCID: 0000-0002-0859-3512, Cornelissen, Markus, Backhaus, Klaus and Hoyer, Wayne D. (2014). Nonlinear and asymmetric returns on customer satisfaction: do they vary across situations and consumers? J. Acad. Mark. Sci., 42 (3). S. 242 - 264. NEW YORK: SPRINGER. ISSN 1552-7824

Dost, Florian ORCID: 0000-0002-9106-7934, Wilken, Robert, Eisenbeiss, Maik ORCID: 0000-0002-0859-3512 and Skiera, Bernd ORCID: 0000-0001-9285-2013 (2014). On the Edge of Buying: A Targeting Approach for Indecisive Buyers Based on Willingness-to-Pay Ranges. J. Retail., 90 (3). S. 393 - 408. NEW YORK: ELSEVIER SCIENCE INC. ISSN 1873-3271