Universität zu Köln

Ashinze, Paul Chibuogwu, Tian, Jian, Ashinze, Peter Chiedu, Nazir, Mehrab and Shaheen, Imrab (2021). A Multidimensional Model of Sustainable Renewable Energy Linking Purchase Intentions, Attitude and User Behavior in Nigeria. Sustainability, 13 (19). BASEL: MDPI. ISSN 2071-1050

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Abstract

This study investigates the challenges to Nigeria's renewable energy growth; specifically, it analyzes the factors that influence the intention to use renewable energy in Nigeria. This paper was based on the theory of planned behavior, the technology acceptance model, the unified theory of acceptance and use of technology, the diffusion of innovation theory, and previous studies on acceptance. The proposed hypotheses have been tested using structured questionnaires based on a sample of 500 Nigerian family heads. A structural equation modeling technique was used to analyze the relationships of the studied variables-relative advantage, ease of use, perceived behavioral control, subjective norm, awareness, cost, attitude, income, gender, age, and education-with purchase intention. The study findings show that attitude has a significant mediating effect on the relationship between intention to use and determinants (relative advantage, subjective norm, perceived behavioral control, ease of use, cost and awareness) and no significant impact on the purchase intention of the control variables (income, education, age, and gender) in the structural model. The study's results support business decisions in the renewable energy sub-sector in Nigeria and other developing nations. Furthermore, the results of this study could serve as a reference for the government to make decisions concerning the implementation of renewable energy.

Item Type:	Journal Article
Creators:	Creators Email ORCID ORCID Put Code Ashinze, Paul Chibuogwu UNSPECIFIED UNSPECIFIED UNSPECIFIED Tian, Jian UNSPECIFIED UNSPECIFIED UNSPECIFIED Ashinze, Peter Chiedu UNSPECIFIED UNSPECIFIED UNSPECIFIED Nazir, Mehrab UNSPECIFIED UNSPECIFIED UNSPECIFIED Shaheen, Imrab UNSPECIFIED UNSPECIFIED UNSPECIFIED
URN:	urn:nbn:de:hbz:38-576219
DOI:	10.3390/su131910576
Journal or Publication Title:	Sustainability
Volume:	13
Number:	19
Date:	2021
Publisher:	MDPI
Place of Publication:	BASEL
ISSN:	2071-1050
Language:	English
Faculty:	Unspecified
Divisions:	Unspecified
Subjects:	no entry
Uncontrolled Keywords:	Keywords Language INFORMATION-TECHNOLOGY; SOCIAL ACCEPTANCE; PUBLIC-ATTITUDES; USAGE INTENTION; LOW-INCOME; CONSUMER; WATER; CONSUMPTION; WILLINGNESS; CHALLENGES Multiple languages Green & Sustainable Science & Technology; Environmental Sciences; Environmental Studies Multiple languages
URI:	http://kups.ub.uni-koeln.de/id/eprint/57621