Universität zu Köln

Schmitt, Josephine B., Caspari, Claus, Wulf, Tim, Bloch, Carola and Rieger, Diana (2021). Two sides of the same coin? The persuasiveness of one-sided vs. two-sided narratives in the context of radicalization prevention. SCM Stud. Commun. Media, 10 (1). S. 48 - 72. BADEN-BADEN: NOMOS VERLAGSGESELLSCHAFT MBH & CO KG. ISSN 2192-4007

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Abstract

Societal organizations aim at challenging online extremist messages by counterposing with different narratives such as alternative narratives (one-sided narrative) and counter-narratives (two-sided narratives). The current study examined which type of narrative is more efficient in changing attitudes accounting for narrative involvement and reactance regarding the narrative. We employed a 2(one-sided vs. two-sided narrative) x 2 (ease of identification vs. no ease of identification) between-subjects design (N = 405) using a controversial topic: the ongoing debate about how to deal with the number of refugees in Germany. We found an indirect effect of the narrative on attitude change. People who read the two-sided narrative showed less reactance. The smaller the reactance, the more they felt involved in the narrative, which, in turn led to more positive attitudes towards refugees. We discuss these findings regarding their theoretical contribution to create customized narratives challenging extremist messages.

Item Type:	Journal Article
Creators:	Creators Email ORCID ORCID Put Code Schmitt, Josephine B. UNSPECIFIED UNSPECIFIED UNSPECIFIED Caspari, Claus UNSPECIFIED UNSPECIFIED UNSPECIFIED Wulf, Tim UNSPECIFIED UNSPECIFIED UNSPECIFIED Bloch, Carola UNSPECIFIED UNSPECIFIED UNSPECIFIED Rieger, Diana UNSPECIFIED UNSPECIFIED UNSPECIFIED
URN:	urn:nbn:de:hbz:38-580254
DOI:	10.5771/2192-4007-2021-1-48
Journal or Publication Title:	SCM Stud. Commun. Media
Volume:	10
Number:	1
Page Range:	S. 48 - 72
Date:	2021
Publisher:	NOMOS VERLAGSGESELLSCHAFT MBH & CO KG
Place of Publication:	BADEN-BADEN
ISSN:	2192-4007
Language:	English
Faculty:	Unspecified
Divisions:	Unspecified
Subjects:	no entry
Uncontrolled Keywords:	Keywords Language OF-FIT INDEXES; ENTERTAINMENT-EDUCATION; SOURCE CREDIBILITY; IMPLICIT MEASURES; TRANSPORTATION; IDENTIFICATION; ATTITUDES; PERSPECTIVE; REACTANCE; BELIEFS Multiple languages Communication Multiple languages
URI:	http://kups.ub.uni-koeln.de/id/eprint/58025