Spann, Martin, Fischer, Marc ORCID: 0000-0002-9012-2292 and Tellis, Gerard J. (2015). Skimming or Penetration? Strategic Dynamic Pricing for New Products. Management science: Journal of the Institute for Operations Research and the Management Sciences, 34 (2). pp. 235-249. INFORMS. ISSN 1526-5501

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Item Type: Journal Article
Creators:
CreatorsEmailORCIDORCID Put Code
Spann, MartinUNSPECIFIEDUNSPECIFIEDUNSPECIFIED
Fischer, MarcUNSPECIFIEDorcid.org/0000-0002-9012-2292UNSPECIFIED
Tellis, Gerard J.UNSPECIFIEDUNSPECIFIEDUNSPECIFIED
URN: urn:nbn:de:hbz:38-751689
Journal or Publication Title: Management science: Journal of the Institute for Operations Research and the Management Sciences
Volume: 34
Number: 2
Page Range: pp. 235-249
Date: 2015
Publisher: INFORMS
ISSN: 1526-5501
Language: English
Faculty: Faculty of Management, Economy and Social Sciences
Divisions: Faculty of Management, Economics and Social Sciences > Business Administration > Marketing > Professorship for Business Administration, Marketing and Market Research
Subjects: Economics
Refereed: Yes
URI: http://kups.ub.uni-koeln.de/id/eprint/75168

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