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Journal Article

Ahn, Jongchang ORCID: 0000-0003-1807-035X, Ma, Kyungran, Lee, Ook and Sura, Suaini (2017). Do big data support TV viewing rate forecasting? A case study of a Korean TV drama. Inf. Syst. Front., 19 (2). S. 411 - 421. DORDRECHT: SPRINGER. ISSN 1572-9419

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