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Journal Article

Kannan, P. K., Reinartz, Werner ORCID: 0000-0002-2440-3117 and Verhoef, Peter C. (2016). The path to purchase and attribution modeling: Introduction to special section. Int. J. Res. Mark., 33 (3). S. 449 - 457. AMSTERDAM: ELSEVIER SCIENCE BV. ISSN 1873-8001

This list was generated on Sun Feb 28 03:23:45 2021 CET.