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Journal Article

Lehmann, Julian ORCID: 0000-0002-5940-1875, Recker, Jan ORCID: 0000-0002-2072-5792, Yoo, Youngjin ORCID: 0000-0001-8548-3475 and Rosenkranz, Christoph ORCID: 0000-0003-4286-4176 (2022). DESIGNING DIGITAL MARKET OFFERINGS: HOW DIGITAL VENTURES NAVIGATE THE TENSION BETWEEN GENERATIVE DIGITAL TECHNOLOGY AND THE CURRENT ENVIRONMENT. MIS Q., 46 (3). S. 1453 - 1483. MINNEAPOLIS: SOC INFORM MANAGE-MIS RES CENT. ISSN 0276-7783

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