Universität zu Köln

2023

Puechel, Lea, Wellbrock, Christian-Mathias and Buschow, Christopher (2023). Where Technology and Content Fuse: Applying Technology Acceptance to the Usage of and Payment for Digital Journalism. Int. J. Innov. Technol. Manag., 20 (2). SINGAPORE: WORLD SCIENTIFIC PUBL CO PTE LTD. ISSN 1793-6950

2022

Kouki-Block, Monia and Wellbrock, Christian-Mathias ORCID: 0000-0003-4961-9421 (2022). Influenced by Media Brands? A Conjoint Experiment on the Effect of Media Brands on Online Media Planners' Decision-Making. J. Media Bus. Stud., 19 (1). S. 29 - 52. ABINGDON: ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD. ISSN 2376-2977

O'Brien, Daniel ORCID: 0000-0002-5836-5972, Wellbrock, Christian-Mathias ORCID: 0000-0003-4961-9421, Kunz, Reinhard E. and Kleer, Nicola (2022). The Digital Transformation of the News Media Business – Paid Content and Entrepreneurship in Digital Journalism. PhD thesis, Universität zu Köln.

2020

O'Brien, Daniel, Wellbrock, Christian-Mathias and Kleer, Nicola (2020). Content for Free? Drivers of Past Payment, Paying Intent and Willingness to Pay for Digital Journalism - A Systematic Literature Review. Digit. Journal., 8 (5). S. 643 - 673. ABINGDON: ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD. ISSN 2167-082X

2019

Klass, Nina and Wellbrock, Christian-Mathias ORCID: 0000-0003-4961-9421 (2019). When journalists become stars: drivers of human brand images and their influence on consumer intentions. J. Media Econ., 32 (1-2). S. 35 - 56. ABINGDON: ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD. ISSN 1532-7736