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Journal Article
Klass, Nina and Wellbrock, Christian-Mathias ORCID: 0000-0003-4961-9421
(2019).
When journalists become stars: drivers of human brand images and their influence on consumer intentions.
J. Media Econ., 32 (1-2).
S. 35 - 56.
ABINGDON:
ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD.
ISSN 1532-7736
Kouki-Block, Monia and Wellbrock, Christian-Mathias ORCID: 0000-0003-4961-9421
(2022).
Influenced by Media Brands? A Conjoint Experiment on the Effect of Media Brands on Online Media Planners' Decision-Making.
J. Media Bus. Stud., 19 (1).
S. 29 - 52.
ABINGDON:
ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD.
ISSN 2376-2977
O'Brien, Daniel and Wellbrock, Christian-Mathias . How the Trick is Done - Conditions of Success in Entrepreneurial Digital Journalism. Digit. Journal.. ABINGDON: ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD. ISSN 2167-082X
O'Brien, Daniel, Wellbrock, Christian-Mathias and Kleer, Nicola (2020). Content for Free? Drivers of Past Payment, Paying Intent and Willingness to Pay for Digital Journalism - A Systematic Literature Review. Digit. Journal., 8 (5). S. 643 - 673. ABINGDON: ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD. ISSN 2167-082X
Puchel, Lea and Wellbrock, Christian-Mathias . Examining the digital renewal of news communication: A categorization of presentation modes in digital journalism. New Media Soc.. LONDON: SAGE PUBLICATIONS LTD. ISSN 1461-7315
Puechel, Lea, Wellbrock, Christian-Mathias and Buschow, Christopher (2023). Where Technology and Content Fuse: Applying Technology Acceptance to the Usage of and Payment for Digital Journalism. Int. J. Innov. Technol. Manag., 20 (2). SINGAPORE: WORLD SCIENTIFIC PUBL CO PTE LTD. ISSN 1793-6950
Thesis
O'Brien, Daniel ORCID: 0000-0002-5836-5972, Wellbrock, Christian-Mathias
ORCID: 0000-0003-4961-9421, Kunz, Reinhard E. and Kleer, Nicola
(2022).
The Digital Transformation of the News Media Business –
Paid Content and Entrepreneurship in Digital Journalism.
PhD thesis, Universität zu Köln.